Basics steps for the better SEO
of your Site/pages
Each of the below components is critical pieces to a site's
ability to be crawled, indexed, and ranked by search engine spiders. When they
are properly used in the construction of a website, these features give a site
the best chance of ranking in the search engine for the estimated keywords.
An accessible site is one that ensures the delivery
of its content successfully as often as possible. The biggest problems in accessibility that
most sites encounter fit into the following categories. Addressing these issues
satisfactorily will avoid problems getting search engines and visitors to and
through your site.
HTML & CSS
of Forms and Applications
& Server Speed
URLs, Title Tags & Meta Data
URLs, title tags and Meta tag components are all
information that describe your site and page to visitors and search engines.
Keeping them relevant, compelling and accurate are key to ranking well. You can
also use these areas as launching points for your keywords, and indeed,
successful rankings require their use.
Meta Tag Recommendations
Meta tags once held the
distinction of being the primary realm of SEO specialists. Today, the use of Meta
tags, particularly the Meta keywords tag, has diminished to an extent that
search engines no longer use them in their ranking of pages. However, the meta
description tag can still be of some importance, as several search engines use
this tag to display the snippet of text below the clickable title link in the
Information needed in the site
Below is the two key component that must be in your site to
have SEO friendly and the using this search engine can easily access of your
Use of a Sitemap
a Category Structure that Flows from Broad to Narrow
Canonical Issues And Duplicate
One of the most common and
problematic issues for website builders, particularly those with larger,
dynamic sites powered by databases, is the issue of duplicate content. Search
engines are primarily interested in unique documents and text, and when they find
multiple instances of the same content, they are likely to select a single one
as "canonical" and display that page in their results.
If your site has multiple pages
with the same content, either through a content management system that creates
duplicates through separate navigation, or because copies exist from multiple
versions, you may be hurting those pages' chances of ranking in the SERPs.
details and to have deep knowledge of SEO, please refer the below link. It is
the basic guidelines for the developers given by Google for the better SEO